Abstract
There are a lot of study about idea suport. On that,in the present study, we conducted experiments to clarify the quality of the idea when the product is used as stimulation. And, we newly proposed the conception support method in the idea development scene. Concretely, we examined how to rerate to the designer's memory to idea in case of they are presented the product as stimulus. The result of this was very interesting. The leap of the concept was seen in testee's idea in case of this with a card. Moreover, the products that were recorded on the card gave the additional value to testee's idea. It aims to use this for the idea development that can make the best use of the designer's experience.
