A design improvement method in promotional materials and selling area  User Evaluation and Evaluation of Design Checklist

Yutaka Andoh; Kazuo Shibuta

doi:10.11247/jssd.60.0_110

THE 60th ANNUAL CONFERENCE OF JSSD

Session ID : 6A-04

DOI https://doi.org/10.11247/jssd.60.0_110

Conference information

Host: Japanese Society for the Science of Design

A design improvement method in promotional materials and selling area

User Evaluation and Evaluation of Design Checklist

Yutaka Andoh, Kazuo Shibuta

Author information

Keywords: design, evaluation, improvement methodology

CONFERENCE PROCEEDINGS FREE ACCESS

Details

Abstract

In product design improvement, it is very important to identify the point that what should be improved. Particularly, it is necessary to clarify priority quantitatively when we discover several improvements. The purpose of this paper is to try a quantitative method of determining improvements points of promotional materials and selling area.

Corresponding author

Register with J-STAGE for free!