Abstract
This paper presents the prototype development of a tool for to create “Persona” automatically.These days “Persona” is utilized in consideration of service design and new business development. It requires imagination and expression to create “Persona.” They turn out to be issues for people who try to make “Persona.”We tried to figure it out by developing a tool to make it easier.
Firstly, we set up some typical profiles, such as; definition of age, character, and family structure etc. and formalized them for creating “Persona.” Next we classified the image of profile, hairstyle, expression, clothing etc. Lastly, we defined the relationships between the formalized information and the classified images. In the tool, the image is created automatically by setting the information.