THE 67th ANNUAL CONFERENCE OF JSSD
Session ID : Q-04
Conference information
Host: Japanese Society for the Science of Design
Impact of special printing process in paper medium on readers
Details
Host: Japanese Society for the Science of Design
We focused on special printing process that can give different textures on paper, and investigated the influence on readers and the effective usage. The results suggest that if the image of the special print process, the image of the original content, and the image of the original brochure all match, the impression of the brochure processed becomes better. In addition, the special printing process provided the pleasure of touching and observing the pamphlet, but it was found that these actions did not increase the favorable impression of the brochure.
