Abstract
To achieve citizens' behavior modification on 3R, the authors provided information to the residents in selected areas of Tsuyama city. Questionnaire surveys and waste composition analyses were conducted to estimate the effects before and after the PR activities. The focuses of PR activities were recycling of paper packaging/ containers, kitchen waste disposal at-home, and waste reduction such as bringing own bags. The authors held explanatory meetings for the target residents, and distributed leaflets and durable bags to the residents who didn't participated in the meetings. The results indicated that the participation rates for these 3R behaviors were improved and the PR effects on the participants of explanatory meetings were the largest. Regarding unit waste discharge, paper packaging/ containers was decreased to 17.3g/person/day after the PR activities compared to 20.8g/person/day before the PR activities.