The Promotion Factors in Proceeding External Environmental Management Control Systems

Abstract

Environmental Management Control Systems is the process by which managers influence members of the organization to implement or create (emerge or co-create) environmental strategies. The final stage of the process is “Internal and External communication”. I name this external communication process “External Environmental Management Control (EEMC)”. The characteristic process of EEMC is ①Interaction with outside of the company, ②Open Innovation, ③CSV (Creating Shared Value) (Ando 2017b). Then I try to elucidate the promotion factors of the EEMC’s proceeding process in this paper. I make clear ①the stronger of the factors “positive CSV” than “negative CSV”, ②the higher level of external environmental system which environmental strategy scope, ③the stronger of the stress in communication with external entities, lead to radical innovation more than incremental innovation (Utterback 1994) and finally improve the qualities of various CSV’s performance.