Abstract
Asia is booming. Many countries in East and Southeast Asia, including Japan, Taiwan, Singapore, and the Republic of Korea, as well as the territory of Hong Kong, have recently experienced the fastest economic growth rate in the world. To compete effectively, Japanese firms must maintain a presence in Asia, more importantly, they must know HOW to conduct business there. This article will therefore present the relevance of cultural diversity in Asia and, then, propose a new management challenge for effectively managing Japanese companies in Asia. The broad argument is that managing a multicultural workforce effectively requires a willingness to share successes, mental models, vision, and competence for an effective multicultural learning. Indeed, the current reality dictates effective learning to enhance individual, team, and organizational performance.
