Abstract
Multi-media industry is booming. Multi-media industry has recently expericmed the biggest industy in the world. This study is designed to prove the truth of our hypothesis that the multi-media business management is an effective way of strategy and that the best way to realize it is to develop and murture multi-media business industry. A new type of management (called "Multi-Media Business Management : MMBM") has recently appeared in Japan, where the lock other workers is compensated for by multi-media technology, the use of computer networks and MMBM.