The Proceedings of the Annual Convention of the Japanese Psychological Association
Online ISSN : 2433-7609
The 83rd Annual Convention of the Japanese Psychological Association
Session ID : 2C-004
Conference information

3. Social / Culture
Advertising communication strategy for CRM product purchase: Mediating role of moral identity
*Kim Eun-Ho
Author information
CONFERENCE PROCEEDINGS FREE ACCESS

Details
Article 1st page
Content from these authors
© 2019 The Japanese Psychological Association
Previous article Next article
feedback
Top