Japanese Psychological Research
Online ISSN : 1468-5884
Print ISSN : 0021-5368
Majority-minority relations in a changing context
SHINOBU KITAYAMA
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JOURNAL FREE ACCESS

1983 Volume 25 Issue 3 Pages 164-169

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Abstract

In the present article it is proposed that a person's readiness to acknowledge other views varies as an inverse function of his expectancy concerning the extent to which he can maintain favorable self-evaluation by continuously standing for his own view. Based on this idea, influence processes between a majority and a minority in a group discussion are explored. A summary of experimental data is presented, showing that: 1) A majority member, but not a minority member, is more likely to insist on his own view when he previously failed in an important, but irrelevant task than when he succeeded in it. 2) A minority member becomes influential when majority members try to differentiate their group from another group. Some problems posed by the present research are discussed.

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