Abstract
DEMATEL Method is one of the statistical procedures characterized by hierarchical presentation of the target items, and applied to examination of problems in organization and designing a goods. With the aim of structuring of cosmetics quality, we represented individual structure of experimental knowledges about disadvantage of skin, and analyzed the importance of descriptive terms with lipcolor. We obtained the results that will contribute, in the former, to promotion of communication among R & D staffs, in the latter, to classification of the customers' needs, then usefulness of DEMATEL method was confirmed in R & D process of cosmetics.