Abstract
The basic question is how to use Portfolio, Program and Project and Operation Management Model (PPP&O) in order to get reasonable profit after the investment and development products. But, a report says that in some business sectors (including Information and Communication Technology; ICT) the relation between the investment for new products (technology) and the return is negative or no relation. These results are so miserable to us. We would like to study new business and products in order to make reasonable profit with some risk before expanding the whole business area. We would like to make effort to break through the negative relation. In the effort, there are many problems to solve. In this paper, we focus on the management gap in the program. We study the business gap (so called Death Valley) and the inherent essential problem. After solving how to work through the management gap, we will set up the business metrics for using PPP&O in ICT business field and get profitable business development methodology.
