Abstract
This paper proposes a framework for a theoretical and systematic study of service engineering. In this framework, primitive service is defined as a person (donor) donates a service to another person (receptor), and the service effect occurs when the receptor receives the service donated by the donor. The conventional service is amplified primitive service through some medium. The service industry is a complex system composed of those conventional services, in which primitive services are amplified and organized by diverse tools and various social mechanisms.
