2017 Volume 6 Issue 2 Pages 53-59
The purpose of this paper is to discuss the importance of narrative approach in organization studies and practice. Narrative or story has discussed organization studies and practitioners in several years. Each of the studies clarify the life world among organizations, or invent tools of organizational change. However, such studies or practices has not sufficiently reviewed critically. As a result, it is unclear that why we should discuss narrative seriously. This paper clarifies the theoretical importance of narrative approach and clarify the theoretical and practical contribution in organization studies and practices in contemporary managerial condition. Future challenges of narrative approach will be discussed in conclusion.
