Reports of the Technical Conference of the Institute of Image Electronics Engineers of Japan
Online ISSN : 2758-9218
Print ISSN : 0285-3957
Reports of the 308th Technical Conference of the Institute of Image Electronics Engineers of Japan
Session ID : 23-04-039
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Research on easy-to-use UI for smartphone EC applications
*Chika KADOKURATsukasa KIKUCHI
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Abstract
In this study, we investigate the factors that make the UI of smartphone e-commerce apps "easy to use" and propose guidelines for stress-free UI design in e-commerce apps. In this research, we will create two types of UI and conduct usability tests. In the post-survey, we selected five evaluation axes and scored the survey results to determine which UI was superior. As a result of the scoring, the average score of UI (B) was higher than that of (A) in the four evaluation axes of likeability, usefulness, operability, and ease of viewing.
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© 2024 by The Institute of Image Electronics Engineers of Japan
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