Abstract
In recent years, we have seen a bizarre obsession with lookism (an ideology that places importance on
appearance alone and discriminates against people based on their judgment or appearance) as a social problem that we are all
familiar with, and as a result, is at risk of increasing the risk of developing BDD (Body Dysmorphic Disorder) and other
complications later in life. The most frequently mentioned opinion emphasizing lookism as a social background is that beauty
and good looks have a strong influence on the formation of relationships in social group organizations (schools, workplaces,
etc.), and that the more attractive a person looks to a third party, the more privileged he or she will be. This is because the more
attractive a person is in the eyes of a third party, the more privileged he or she is. However, the modification of appearance
obtained through cosmetic plastic surgery only provides temporary satisfaction, and the patient begins to worry about other
parts of the body, continuing the negative cycle and potentially increasing the risk of complications from BDD. In addition,
despite the abundance of content available with modern technological advances, there is little in the way of visual approaches for those who lack the proper awareness of the illness and symptoms associated with BDD. Therefore, as a new proposal, a
video aimed at correct disease awareness and education about BDD among young people, the core of BDD patients, was
created using content regularly used in the modern age, with the aim of preventing and reducing the number of BDD patients
trapped in excessive thinking due to lookism by viewing a live-action video and a handwritten Two types of promotional
videos will be prepared, and it will be investigated which one is more advantageous as video content for today's young people.
The first step is to make the correct knowledge of the disease known not only to those who suffer from BDD, but also to
healthy people, in order to contribute to the prevention of healthy people and the reduction of patients suffering from BDD in
the future by using modern contents to solve the 10 goals of SGDs, which are to eliminate inequalities among people and
countries. As a first step, I am writing this paper to investigate the superiority of handwritten images over live-action images
and the image survey using the SD method. I will attempt to take a modern approach to this long-standing and prevalent social
problem. The results of the survey will not only raise awareness by investigating which types of video content are effective in
addressing the social problems of the younger generation, but will also contribute to society by providing video content
companies with applicable data to guide their video production on sensitive topics.
