Abstract
This study used the data of questionnaires conducted by a local TV program on child rearing to analyze the worries and needs of parents raising children in Yamanashi prefecture. Data from questionnaires conducted by the program for every year between 2007 and 2014 were used, with a total of 1962 respondents. Results from a multiple-choice question revealed that a majority of respondents had worries regarding disciplining their children. Text mining analyses of free-answer questions indicated that respondents are unconfident regarding their methods of reprimanding their children and want to know better ways to respond when their children engage in undesirable behavior. Text mining also revealed that there is strong demand among child rearing parents, mostly mothers, on information regarding child-friendly places to go out to.
