Advances in Consumer Studies

Advances in Consumer Studies

Published by Japan Association for Consumer Studies

255 registered articles
(updated on April 17, 2026)

Online ISSN : 1883-9576
Print ISSN : 1346-9851
ISSN-L : 1346-9851

JOURNAL PEER REVIEWED FREE ACCESS ADVANCE PUBLICATION

2025 - 2026 Volume 32 Issue 2

Do trap questions influence subsequent survey responses?: The secondary effects on attention from methods detecting careless and insufficient effort responding Satoshi Nakano, Makito Takeuchi, Takahiro Nagasaki
Editorial Note Takuya Satomura
The Effect of Bulk and Partitioned Packaging on Food Intake among Restrained Eaters Haruka Kozuka
Foreword The Editorial Board of the Fourth Special Issue Articles

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Most viewed articles (March 2026)

1

Consumer Preference Depends on the Scarcity Defined by the Decrease, not Fewness, of Goods

Released on J-STAGE: August 31, 2018 | Volume 20 Issue 1 Pages 1_1-1_12

Atsunori Ariga, Atsuko Inoue
2

A Review of the Effectiveness of Emotional Appeals in Social Marketing

Released on J-STAGE: October 31, 2025 | Volume 32 Issue 1 Pages 1_39-1_72

Miho Isomoto
3

Emotional and cognitive aspects of consumers' brand attitudes

Released on J-STAGE: August 31, 2018 | Volume 17 Issue 2 Pages 2_143-2_168

Yoko Sugitani
4

Comprehensive Review of Construal Level Theory and Consumer Research

Released on J-STAGE: August 31, 2018 | Volume 20 Issue 2 Pages 2_65-2_94

Taku Togawa, Akira Yashima
5

Narrative Transportation Effects on Blog Readers

Released on J-STAGE: August 31, 2018 | Volume 21 Issue 1_2 Pages 1_2_25-1_2_46

Kazuyo Ando

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