The Agricultural Marketing Journal of Japan
Online ISSN : 2424-0427
Print ISSN : 1341-934X
Local Distribution in Food Business : Actual Conditions and Problems(Development of Local Distribution System under the Globalization)
Shigeyuki NAITOH
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2007 Volume 16 Issue 2 Pages 26-33

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Abstract
This paper investigates the actual conditions and problems that characterize the local distribution that food business practices create with respect to the progression of globalization. The globalism that has progressed post-1990's influences the social economy of Japan dramatically. It impacts greatly on agriculture and traditional industries, separating the distance between producer and consumer and increasing risks regarding food safety for the consumer. Under such circumstances, local distribution, with suppliers and dealers offering local farm products and peculiarities of the region to local consumers, is practiced in many places nationwide. Recognition of the importance of the local agriculture has been refreshed and local promotion and education about healthy eating is also positively influenced. It is important to be opposed to globalization and to protect local agriculture and foods in a cooperative manner; as such action widens, a more stable structure of the local distribution will emerge.
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© 2007 The Agricultural Marketing Society of Japan
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