Abstract
This paper analyzes the weekly fluctuation in the price of strawberries. Fruits and vegetables have large fluctuation width in the price, so these price fluctuations have long been topics of special interest in the field of agricultural economics. Previous research suggests that the price of strawberries changes from the effects of the previous day's price, weather, season, and days of the week. Nevertheless, research has not revealed about the weekly fluctuation in the price of strawberries. To analyze the weekly fluctuation in the price is important for selling strawberries at advantageous price. Data from the survey results about wholesale market prices by Ministry of Agriculture, Forestry and Fisheries are used to analyze the fluctuation in the price. The study considers that there is a possibility to increase the sales when strawberries are sold at weekly advantageous price. We simulated the changes of the sales of strawberries through analyzing cases of packing centers of agricultural cooperatives in Fukuoka prefecture. Our results indicate that the weekly fluctuation tendency of the strawberries' price differs depending on season, marketplaces, and production areas. Therefore, there is a possibility that each agricultural cooperative gets more earnings when they sell their strawberries at certain markets at certain days in the week.
