Abstract
On face memory, previous researches have discussed some encoding strategies, for example, distinctive feature processing and configural processing. To make clear the roll of these strategies, this experiment compared distinctive feature judgment assumed to be isolated of facial features with distinctive expression judgment supposed to lead the configural processing of the faces. In the experiment, participants encoded some neutral targets using these tasks. At an unexpected memory test, they saw smile or neutral, upright or inverted faces. As a result, distinctive feature processing leaded higher recognition performance than configural one. Another result showed facial inconsistency at the encoding and retrieval phase influenced recognition memory. But upright and inverted targets at retrieval had same recognition performance. Finally, interaction between orientation factor and facial expression consistency factor was found.