Journal of the Eastern Asia Society for Transportation Studies
Online ISSN : 1881-1124
ISSN-L : 1341-8521
C: Travel Demand Analysis and Forecast
Choice Analysis of Tourist Spots: The Case of Guimaras Province
Maria Katrina M. GANZONAlexis M. FILLONE
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JOURNAL FREE ACCESS

2013 Volume 10 Pages 515-524

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Abstract
This study determines the factors, especially the transport-related factors, affecting the choice of destination of Guimaras tourists. Logit models were developed to determine the utility of the agritourism tourist spots, and the variables affecting the preference of tourists. The inclusion of agritourism sites in the current tour package of Guimaras tourists was assessed using showcards through a stated preference survey. The socio-demographic and travel attributes of the tourists and characteristics of a destination are related to the choice made by the decision-makers in picking an agritourism site they would want to explore in Guimaras Province.
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© 2013 Eastern Asia Society for Transportation Studies
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