DEVELOPMENT OF NON-MONETARY INDICATORS TO EVALUATE PUBLIC TRANSPORT SERVICES IN RURAL AREAS

Abstract

This paper aims to examine the effectiveness of the complementary indicators from conventionally well-used monetary ones to evaluate public transportation planning in rural areas. Proposed non-monetary indicators for public transport services consist of “Quality of Life”, “Customer Satisfaction” and “Equality of public transport services”. An empirical analysis results show that the indicators are useful to evaluate the effects of improving the levels of public transport services and can consequently contribute to planning the public transportation planning.