An Estimation of Market Scale For The Elderly Friendly Automobile

Abstract

Korea have gone into aging society in 2001 with over 7% of the proportion of the elderly, and it is estimated that Korea is going into aged society in 2018, most rapidly in the world, with over 14% of the proportion of the elderly, and also going into hyper-aged society in 2026 with over 20% of the proportion of the elderly. As Korea is going into aged society in near future, importance of the elderly friendly automobile is getting more, since automobile would be the most adequate transit mode for the elderly for various reasons. A main purpose of this study is to estimate of market scale for the elderly friendly automobile. In this study, aged drivers by each scenario are estimated and market demand of elderly friendly automobile is estimated considering statistic characteristic of the elderly (proportion of driving and type of automobile).