2016 年 4 巻 1 号 p. 35-46
Modern companies engage with various local and international stakeholders and have to manage sophisticated relationships with them. In this paper the specificity and features of stakeholder management in Japan are examined, including the way companies address social issues. The management concept of a soft edge by R. Karlgaard was enhanced with a stakeholder approach. Japanese companies doing business in Russia have certain difficulties, as in many other countries, but they also enjoy great opportunities in the market, some of which are connected with Russian stakeholders providing international business development. Multiple lessons may be learned by Russian business from Japanese management practices.