2022 Volume 8 Issue 1 Pages 23-27
Sweets are psychologically closely related to positive emotions. The function and theory of positive emotions are being investigated in positive psychology. Further, the social implementation of psychology is done through practical efforts made in human-centered design and Kansei engineering. In Sweets Psychology, we are attempting to maintain continuous collaboration between basic research and applied research on positive emotions based on positive psychology, human-centered design, and Kansei engineering. An example of such efforts is the construction of a sweets psychological scale. We are also working on social implementation that links basic research and applied research using this psychological scale. In the future, I would like to solve social problems through basic psychological research on sweets and collaboration with business sites.
