Japanese Journal of Farm Management
Online ISSN : 2186-4713
Print ISSN : 0388-8541
ISSN-L : 0388-8541
Reports
A Consideration of innovation by women farmers
Hiroko AOYAMA
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JOURNAL FREE ACCESS

2017 Volume 55 Issue 1 Pages 23-31

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Abstract

Japanese omen farmers have improved their skills in food processing and direct marketing with the help of agents of cooperative extension service offices after World War 2. These became the driving forces for entrepreneurship for women in rural areas.

Women farm entrepreneurs have become more active year by year, and these activities have shown that farming is an industry which includes not only agricultural production but also processing and marketing.

On the other hand, there are some independent women farmers who have started their own businesses without participating in these cooperative activities. What they have in common is that they have faced challenges such as weak sales and the purpose of their entrepreneurship was to overcome those difficulties.

Also, it has been revealed that an increasing number of farming corporations have utilized women resources in various fields dealing with environmental and welfare activities.

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© The Farm Management Society of Japan
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