Application of Wi-Fi packet sensor in tourism survey ?Case study in Okinawa Island

Abstract

It is important to understand tourists’ behavior in order to promote tourism promotion measures and solve various problems by increasing tourist. Tourist’ behavior survey have been done by questionnaire survey. In recent years, surveys using rent-a-car probes and GPS functions of mobile phones are being conducted. However, both have problems such as staying at a certain period of investigation, costly expenses, and inability to investigate round-trip behavior by walking. Therefore, in this study, we installed Wi-Fi packet sensors at 50 locations in Okinawa Island, and estimated the round - trip behavior. This paper show the feasibility of the estimation results and the applicability of the data and possibility of fusion with other surveys.