Host: Japan Society for Fuzzy Theory and Intelligent Informatics (SOFT)
Name : 35th Fuzzy System Symposium
Number : 35
Location : [in Japanese]
Date : August 29, 2019 - August 31, 2019
VRIO analysis is the method used to analyze firm’s internal resources and capabilities to find out if they can be a source of competitive advantage: the question of Value, the question of Rarity, the question of Imitability, and the question of Organization. The basic strategic process that any firm goes through begins with a vision under the philosophy, and conduct internal and external environment analysis, the most effective strategic choices, and strategic implementation. In this time, VRIO analysis is used the internal environment analysis. This research apply the fuzzy theory to the VRIO analysis, and discuss the useful of Fuzzy VRIO analysis.
