Abstract
Companies need to select a strategic approach that suits them and realize innovation that is consistent with them. In this paper, based on the case studies in the apparel industry, the author has revealed that the following combinations are consistent: resource approach and linear model, positioning approach and Kline model, gaming approach and hypothesis testing model, and learning approach and interactive model. Based on the results, to realize the construction of Super Smart Society in the near future, the author suggested innovation models that are consistent with the four aforementioned strategic approaches for each of the six industrial sectors. Furthermore, among these innovation models, it was suggested that the conventional plan-driven project is suitable for linear model and Kline model, and agile type project is effective for interactive model. In addition, hybrid type project with intermediate features between them are considered to be effective for hypothesis testing type model. Additionally, depending on the case, hybrid type project is considered to be effective for Kline model and interactive model.
