Journal of International Association of P2M
Online ISSN : 2432-0374
Management that Encourages and Extracts Internal Corporate Proposals to Create Innovation Themes
Yoshiaki WADA
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2019 Volume 14 Issue 1 Pages 436-445

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Abstract
Rapid development of digital technology has created demand for new program management methods such as those that encourage groundbreaking ideas and advancement into new fields. P2M, which covers program management from the planning through the service stage, is a useful approach. However, it does not touch on how to derive a mission, which is the basis of a program, on the assumption that the mission originates from the “program owner.” New innovation does not emerge without the creation of an innovation theme, which is the basis of a mission. Thus, there is need for a study on the creation of innovation themes. This paper focuses on this point and presents a proposal regarding a new management method. It is hoped that this proposal will contribute to innovation in all industrial fields.
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© 2019 International Association of P2M and Authors
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