Journal of International Association of P2M
Online ISSN : 2432-0374
A Creative Integrated Management Approach for the Industry-Academia Collaborative Research Program W-BRIDGE
Hisanori OKADAYuji NAGAIYuriko YAMAMOTOYui NAKAGAWAKenichi SEKI
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2020 Volume 15 Issue 1 Pages 63-84

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Abstract
Solving social issues requires the participation of many stakeholders, such as the Co-Design method, at each stage of business planning, conception, planning, investment, organization, execution, operation, risk management, etc. At the same time, it will be extremely important to develop platform functions, which are important means to promote stakeholder exchanges and increase knowledge productivity. In this paper, various functions and platforms must be operated by a PO (Program Officer) that satisfies the above functions. The purpose of the operation is to realize the program mission of the ski model in the 3S system. We thought that such management by PO should be regarded as creative integrated management, and verified it using P2M theory.
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© 2020 International Association of P2M and Authors
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