Abstract
Japan’s manufacturing industry are in severe business environment after 10 years bubble economy collapse, reason of the stagnation of Japanese economy and breakthrough of emerging industry.
Consumers feel the added value, and products there is a technical advantage to encourage the willingness to buy, product development with new regulations is an important issue for the manufacturing industry. The authors, scale is small but feature-intensive organization many of the advanced products in the commercial vehicle manufacturer with (the first time in Japan, the world's first) has launched. In the present study, the function-intensive organization that played a major role in the product development, the creation of background, the function of the organization, describing the development practice case.
Subsequently, these were considered from the point of view of the 3S model of P2M, it is proposed for the existence of the organization in the future of the company R & D.