Abstract
A lot of people lost their lives in the tremendous earthquake in Tohoku region on March 11. A large capacity of electric power plants in TEPCO area was also damaged and large scale power shortage in this summer is predicted. In this situation, electricity customers are making great effort to save electricity to avoid planned outage. Customers take actions not only by their selves but also by some customers' cooperative movements. All actions taken actually are based on responses to request form the government or voluntary decision. On the other hand, demand response based on a financial stimulus is not observed as an actual behavior. Saving electricity by this demand response only discussed in the newspapers. In this commentary, the events regarding electricity-saving measure after this disaster are described and the discussions on demand response, especially a raise in power rate, are put into shapes in the context of this electricity supply-demand gap.
