Information and Media Technologies
Online ISSN : 1881-0896
ISSN-L : 1881-0896
Computer Networks and Broadcasting
Exploratory Session Analysis in the Mobile Clickstream
Toshihiko Yamakami
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2007 年 2 巻 1 号 p. 401-407

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As a sub-day-scale behavior analysis, the length of sessions in multiple mobile Internet services was examined. Using mobile clickstreams with user identifiers, two analyses were performed: a preparatory study for timeout values in session identification in 2000 and a long-term observation of session lengths and clicks per session in 2001. The first study showed that 10 minutes is a suitable timeout value for the observed mobile web. The second produced inter-service comparisons and showed the effects of different mobile-Internet-specific factors. The limitations and challenges for mobile-clickstream-based session identification are also discussed.

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© 2007 by Information Processing Society of Japan
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