2000 Volume 39 Issue 2 Pages 66-74
Many digital hardcopy output systems are challenging to enter into the photo-finishing market. This market is based on human desire to record people’s visual experiences in the form of photographic print.
The present paper discusses main features of this market. First, three factors supporting this market are mentioned, i.e., the human credit to information transmitted by light, people’s intuitive recognition that photographs are the genuine work of light, and the strongly personal or subjective value of photographs.
Then, the sources of the aura photographic prints uniquely assume are discussed to derive two factors, i.e., their smooth highlight description and surface structure reminding water surface as the most significant.
Finally, essential conditions digital hardcopies for photo-finishing market must satisfy are described in relation to some empirically found aura quenchers.