Abstract
We examined the educational effects of the Agent Based Approach (ABA), which is attracting attention recently, as one of several teaching methods in business administration education for practitioners. We found that the ABA not only offers effective learning and enlightment effects that traditional approaches, such as the lecture and the case methods, provide, but enables students to experience the overall decision making processes vicariously.
In addition, the ABA is effective in understanding existing theories in business administration fields: The ABA enables students to understand theories both conceptually and concretely through detailed analyses of relationships between theories and real situations in making simulation models.
We concluded, therefore, that the ABA is a promising new teaching method in business administration education for practitioners where the primary interest lies in acquiring good decision making skills.
