アジア経営研究
Online ISSN : 2424-2284
ISSN-L : 1341-2205
研究ノート
中国自動車市場における流通システムの構築
有形市場への考察
王 鵬
著者情報
ジャーナル フリー

2016 年 22 巻 p. 175-186

詳細
抄録

China is forming to the world’s largest auto market. Since the 1990s, the automobile industry with the development of the Chinese economy has been developing rapidly. And in 2009 it was pulled out of Japan’s automobile production to be the No.1 in the world. Underpinning the expansion of the vast Chinese automotive market, there are nothing but the formation and development of mass distribution system and mass production system. This paper will focus on large mass distribution system, and will take the China’s Auto-mall as the consideration object. Firstly, present the newly status of the Chinese automotive market, and rearrange the history which it become it be for now. And then make the Auto-mall market analyzes about location trends from provincial level to the inside market, further consideration from consumer’s behavior and to discuss the possibility of Auto-mall market in China in future years.

著者関連情報
© 2016 アジア経営学会(第20号以後),著者(第1-19号)
前の記事 次の記事
feedback
Top