Abstract
Yuriage Area in Natori Miyagi suffered serious damage by a great earthquake disaster. The Yuriage Warf Morning Market (YWMM) will be rebuilt on earthquake disaster revival of Yuriage Area. As YWMM has more than 40 years of history, expectations for recovery of the market are growing bigger in and out of Natori. Therefore, the objective of this work arranged the action of the conventional YWMM for chronological order. As a result, YWMM is regaining a constant customer after an earthquake disaster. However, it is necessary to perform activity to reclaim reading of the needs of the market and the new market to perform continuous business. Therefore a Social Funding becomes a more important method.
