Abstracts of Annual Conference of Japan Society for Management Information
Annual Conference of Japan Society for Management Information 2007 Autumn
Session ID : D2-2
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Host: The Japan Society for Management Information

Business to business marketing of venture company with highly qualified original technologies
*sakura sakata, ramon meguro
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Keywords: B to B marketing, product, promotion
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Abstract
This study is business to business marketing of venture company with highly qualified original technology in Japan .The main investigation is element extraction for success at product development and promotion on the venture company. The following investigation is shown from the analysis result. What element for success with product development or promotion in the venture company? This study is grow up and market environmental adaptation method in the venture company.
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© 2007 by Japan Society for Management Information
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