Abstract
It is effective to refer the cases of strategies which were successful in the other companies in the company management. In this paper, the concept of analogy between the strategy cases is introduced and the new method is proposed to search the best case which is similar to the situation facing to a company. Concretely, the structural criteria to measure the analogy between the strategy cases are constructed from a set of practical cases by considering the SWOT analysis and other concepts known in the area of corporate strategy theory. It can be regarded as a strategy data base and it is shown that the mapping of strategies can be visualized. The analysis of the strategy cases by using proposed model gives us useful aspects.
