Host: The Japan Society for Management Information
Since information effectively expand in social networking service (SNS), it is utilized in marketing field such as buzz marketing and advertising strategy. On the other hand, it has many problems as a business system because social networks are established horizontally. In this research, we propose an unbalanced-SNS whose member can have vertical relationships. In this system, information can be managed in both a horizontal and vertical direction on the SNS. So it can be utilized in various business field such as medical chart management, internal administrative procedures and customer management. Then, it also has much possibility as a platform on information system development. In this paper, we pick up a case of application implementation for educational business game, and discuss its potentiality.
