Host: The Japan Society for Management Information
Name : Annual Conference of Japan Society for Management Information 2017 Spring
Location : [in Japanese]
Date : March 09, 2017 - March 10, 2017
Sales, which is the main objective of business activities, are realized through sales activities. Therefore, sales activities are regarded as one of the most important activities in business activities. In recent years, replacement of human work by artificial intelligence has attracted attention, but sales activities are regarded as one of the most difficult tasks to replace. For these reasons, it is meaningful to accumulate analysis based on academic approaches for sales activities.
This research analyzes the text data answers of the questionnaire survey conducted to sales personnel. Open-ended questions asked salespersons' perception of the most important and the most difficult issues in conducting business activities. We will show the results of analyzing the answer by using text mining.