A comparative study of the features of face-to-face and that of online communication: From the viewpoint of co-creation

Abstract

This paper examines the characteristics of face-to-face communication and online communication from the viewpoint of group co-creation. First, we review the previous studies of face-to-face communication and that of online communication to discuss the merits and demerits of each communication style. Then we present observational results of our pilot face-to-face co-creation conversation data that shows the collage nature of such interaction: the ideation process often consisted of step-by-step accumulations of fragmentary pieces of information that were incomplete and vague per se, fully utilizing the abundant nonverbal cues and a shared collaboration environment. These findings are expected to contribute to designing matching strategies of communication styles and the characteristics of collaborative tasks.