Abstract
This study clarifies the development process of Mokuiku, a comprehensive forest environmental education project in Hokkaido, and the efforts of the project leaders, called Mokuiku Masters. Mokuiku is defined as an approach that encourages “all people to come in contact with wood, to learn from wood, and live with wood.” To realize this broadly defined Mokuiku concept, the project focused on developing Mokuiku Masters capable of coordinating and promoting networks of specialists in various forest education fields. Most of the Mokuiku Masters used networks to conduct educational activities, and their network relationships were divided into two types. Type 1 Masters used the network to coordinate various instructors to construct educational activities. Type 2 Masters took part in Type 1 educational activities by utilizing their expertise. By strategically developing coordinated personnel and network formation, Mokuiku Masters were able actively to develop network-based voluntary activities.