Business Continuity by Small Business Owners

-Business Continuity based on Disaster Experience Review by Ishinomaki Mebaekai-

Abstract

This study is the participatory action research for the Business Continuity by the Ishinomaki Mebaekai (the Japanese Restaurant Owners Association), Ishinomaki Downtown Creative Reconstruction Committee (ICRC) and academics. Members of the Ishinomaki Mebaekai suffered severe damages caused by the 2011 Great East Japan Earthquake. In order not to repeat the same sufferance again, the members of the Ishinomaki Mebaekai together with ICRC and academics decided to discuss about their business continuity based on the lessons obtained through disaster experience. The study follows the process of disaster experience review and discussion for business continuity.