This study created a Fairtrade learning program and explained changes in learners’ Fairtrade- related behavior and its influencing factors. First, the scores of all factors, such as “risk perception,” “usefulness evaluation,” “willingness to act on Fairtrade,” and “awareness of Fairtrade,” increased after implementation of the program. Factors that improved behavior toward Fairtrade were, first, increased willingness to purchase Fairtrade products through the problem-solving cooking practice; second, enhanced understanding and the improvement of “communicating” behavior by learning activities to convey the learning of Fairtrade; and third, an improved initiative to solve social problems through the realization of the limited awareness of Fairtrade. Participants’ independence in solving social issues increased due to the realization of their rudimentary knowledge of Fairtrade.