Abstract
Objective: Pharmacists are supplied a great deal of information by pharmaceutical companies, but the information contents are various. Therefore, in this study, we carried out a questionnaire survey to evaluate the information contents that hospital pharmacists and community pharmacists request from pharmaceutical companies as information providers.
Methods: Marketing specialists conducted questionnaire survey on the information contents thinking hospital pharmacists and community pharmacists were necessary of pharmaceutical services.
Results: As a result of the questionnaire survey, it became clear that the tendency and the common items of the information contents thinking each of them was necessary, by the difference of the workplace form of the pharmacist. Many hospital pharmacists needed the information about the team medical care mainly. Many community pharmacists needed the information about instruction on the use of drugs and communication between hospital pharmacists and community pharmacists mainly. All pharmacists needed the information such as safety measures.
Conclusion: It’s preferable that information providers distinguish the information that both hospital pharmacists and community pharmacists need from the information that considered an environmental difference of each workplace, and provide them distinguished for hospital pharmacists and community pharmacists. These results imply that it should lead to achieving optimal use of drugs.
