Utilizing Information for Developing Corporate Strategy

Abstract

We now enter the era that Japanese enterprises have to make own decision on what they should do next as action leaders, since the time was over that they proceeded with their R & D just by following and learning lessons of success and failure produced by U.S. industries. Under this era information has been carrying more weight on corporate strategy and it has become important issue to utilize information how efficiently and effectively as data for judging critical decision matters. Focusing on this issue the author proposes three measures, i.e. enforcement of information gathering capacity, gathering of farsighted information, information processing based on the experiences through studying abroad and practices, and indicates five ways of information utilization such as construction of information network and application of a company history.