A Study on the Characteristics of Corporate Strategy from the Viewpoint of Key Words in Integrated Reports Using Text Mining

Abstract

In recent years, several companies have issued integrated reports that disclose non-financial information such as environmental reports, CSR reports, and governance, in addition to financial information such as business performance, business overview, and management strategy. This paper focuses on the business reporting segments of the integrated reports issued by four major real estate developers. We extracted important words and phrases from the frequency of occurrence of the words and phrases in the integrated reports of each company and compared them with each other and over time to identify the transition of each company's business and the words and phrases of high importance.